Cigar History: Hoyo De Monterrey

hoyo de monterey cigar

Hoyo De Monterrey has long since established itself as one of the top luxury Cuban cigar brands in the business.

Known for their somewhat sweet and creamy tasting notes, Hoyo de Monterrey is one of the most sought after smokes in the cigar world today, with some aficionados even travelling abroad to sample a taste.

Here, we’re going to be delving into the history of this iconic brand, from where they started all the way to how they solidified their place in the cigar hall of fame.

The Early Years of Hoyo De Monterrey

In 1831, when he was just 13, Don Jose Gener y Batet arrived in Cuba. Originally from Spain, the boy had come to work on his uncle’s tobacco plantation in the Vuelta Abajo region.

Thanks to the lush and fertile land, this particular region yields the finest tobacco in the world and is the main source of tobacco for the Habanos.

So, it should come as no surprise that after 20 years of mastering the trade Don Jose Gener y Batet opened his own cigar factory in Havana, where he began producing his very first brand, La Escepción.

With his brand taking off to become one of the most popular and profitable in the industry, Gener took the opportunity to purchase one of the best tobacco farms in the country. From here, he started another exquisite brand of cigars, which he named Hoyo de Monterrey.

Hoyo de Monterrey in the 1900’s

With the brand being a near-instant success, Hoyo De Monterrey was able to stay in the Gener family well into the 1930s. Under their leadership, the brand was able to build its way up to become the largest cigar factory in Cuba.

The brand was then purchased by fellow cigar company, Fernandez, Palicio y Cia Company, who were already known for their production of other popular cigars such as Punch and Belinda.

Hoyo de Monterrey and Davidoff Cigars

There are plenty of big-name brands that can be associated with Hoyo de Monterrey, but none owe their success to the brand quite as much as Davidoff. Following the brand’s purchase, Hoyo de Monterrey was able to play a part in fellow Cuban cigar brand Davidoff’s rise to fame.

In 1940, the brand released a luxury series specifically for a Swiss distributor that was called Hoyo and Chateaux. The line caught the eye of Swiss tobacco merchant Zino Davidoff who would later go on to achieve monumental success in the cigar industry with his luxury Cuban cigar brand, Davidoff, which is still a known favourite today.

The Cuban Embargo

The trade embargo against Cuba was implemented in 1962 as a countermeasure to the Cuban rebellion. The embargo was intended to prevent American businesses from conducting trade with Cuba and has been in place for over five decades.

When this embargo was put into effect, the Cuban cigar industry was faced with its biggest obstacle: their market in the United States was now off-limits.

However, the embargo did lend itself quite nicely to the creation of the global cigar industry. Where before all premium cigars were being made in Cuba, cigar manufacturers were now forced to move throughout South and Central America to create brands of cigars that could be sold in the US.

Included among these manufacturers was the Villazon Company under the direction of Fernando Palicio. They took the chance to establish Hoyo de Monterrey in Honduras, where it became one of the first premium cigar brands to manufacture outside of Cuba.

Hoyo de Monterrey Today

Following the creation of its Honduran counterpart, Hoyo de Monterrey saw resounding success in the US and was able to carve its place in the world of American tobacconists.

In the ’90s, General Cigars (one of the biggest names in the industry with factories in the Dominican Republic, Honduras and Nicaragua) bought the Villazon Company and, in turn, the Hoyo de Monterrey brand.

General has continued to produce Hoyo de Monterrey cigars to this day as well as other familiar high-end brands including, but by no means limited to:

  • Excalibur
  • Cohiba
  • Macanudo
  • Partagas
  • La Gloria Cubana

As it stands now, Hoyo de Monterrey has built itself quite the reputation for being one of the best Cuban cigars in the business. With people travelling abroad for a chance at one of these premium smokes, it’s safe to say the Hoyo de Monterrey brand will go down in Cuban cigar history.

What Are The Best Hoyo De Monterrey Cigars?

If you’re looking to give this iconic brand a chance, why not try some of our top picks for the best Hoyo de Monterrey cigars?

Hoyo De Monterrey Epicure No.2 Cigar

The Hoyo De Monterrey Epicure No.2 has been named as one of our top ten cigars! And there’s no wonder as to why.

This cigar is the perfect blend of crisp and fruity with an easy-going complexity, making for an any-occasion cigar that offers a luxurious smoke no matter where you are.

Hoyo De Monterrey Petit Robusto Cigar

The Hoyo De Monterrey Petit Robusto Cigar quickly solidified itself as a firm favourite when it was introduced in 2004. 

Don’t let its size fool you; this 4” wonder is packed full of rich, spicy-sweet flavours that lend themselves beautifully to an outstanding finish.

Hoyo De Monterrey Du Maire Cigar

Another favourite from the Hoyo de Monterrey line is the small, but no less mighty, Hoyo De Monterrey Du Maire Cigar.

This little cigar is nicely put together and offers a smooth, flavorful cigar with a smoke time of about 20 minutes, making it perfect for those quick breaks.

With such a rich history, it’s no wonder that Hoyo de Monterrey has cemented its place among some of the best, and we don’t doubt they’ll keep setting the standard of premium cigars for years to come.

If you’re interested in premium cigars, why not browse our range of Cuban cigars available in our store now?

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