The Cohiba Talismán, Punch Regios de Punch and Partagás Serie No. 1 are the new lineup of special limited edition cigars for 2017. Plus, Habanos S.A announces a new Montecristo line, the revamped Quai D’Orsay and so much more.
Information on what is coming in 2017
The Cohiba Talismán, Partagás Serie No. 1 and the Punch Regios de Punch are the new lineup of special Edición Limitada cigars for 2017 from Habanos S.A, the Cuban tobacco company announced today in Havana, Cuba.
The three cigars represent unique sizes for each of the brands, and like each Limited Edition product, will be hand made in very small amounts. The Cohiba Talismán, measuring 6 1/8 ” by 54 ring gauge, is known in the factory as a Cañonazo Doble. The Punch Regios de Punch, 4 3/4″ by 48 is also known as a Hermoso Especial. And the Partagás Serie No. 1 will be a 5 1/2″ by 52 cigar called a Noblezas.
The new Limited Editions were announced at the same time as a major addition to Montecristo, the largest selling brand of Cuban cigars in the United Kingdom and many other countries. We are also excited about a re-design and new marketing strategy for a former regional brand, Quai D’Orsay.
Montecristo will now include a new ultra-premium line extension known as the Linea 1935. The Linea 1935 will come in three sizes, a 6 1/2″ by 55 cigar called a Leyenda (Maravillas No. 2 in factories), a Maltés with dimensions of 6″ by 53 inches (Sobresalientes in factories) and the 5 1/8 inch by 49 Dumas. There were no production figures released but we think that the Montecristo in particular will find its way to England in very small batches.
View the new cigars below
More exciting cigar releases on their way from Cuba
Quai D’Orsay, which up to now has been hand rolled primarily for the French market, will now get a global marketing push. Along with a fresh golden band design, the cigar will also be produced in two new sizes: The No. 50, at 4 3/8″ by 50 (D No. 5 factory size), and the No. 54, a 5 3/8″ by 54 ring smoke (Edmundo Grueso on the factory floor). See the current range of Quai D’Orsay here.
Also, Habanos will showcase at the 19th annual Festival del Habanos, being held this week in Havana, a Romeo y Julieta Petit Royales, a 3 3/4″ by 47 cigar called a Capricho.
The signature cigar of the opening gala party will be the H. Upmann Sir Winston Gran Reserva Cosecha 2011, which means it contains tobacco from a 2011 crop. At 7″ by 47, it’s a classic Churchill size cigar and the first Gran Reserva cigar in the H. Upmann line. The 7″ by 47 format (Julieta No. 2 factory size) was once the favorite size of famed Prime Minister Winston Churchill. Only 5,000 numbered boxes will be released.
Two new cigars will be sold exclusively in Casas del Habano around the world, Habanos announced. The two cigars are: a Trinidad La Trova, a 6 1/2 by 52 (or a Cañonazo Especial), and an H. Upmann Connossieur B, a 5 7/8 by 54 ring cigar. The latter are known as Geniales.
At the Festival’s opening press conference, Habanos S.A. marketing director Enrique Babot announced that the company’s revenues increased by 5 percent in 2016, to £358 million, from 2015. The director of development, Javier Terrés, explained that the increase, which “came during a difficult year for luxury goods products worldwide,” was partly the result of the publicity in 2016 surrounding the 50th anniversary of Cohiba, the most prestigious brand in Habanos’ portfolio. Additionally, the boost was also the result of a solid sales recovery in Europe, especially Spain and France, which represent the company’s largest markets in percentage terms.
Terrés said that the top six countries for Cuban cigar sales in 2015 were, in order, Spain, France, China (including Macau and Hong Kong), Germany, Cuba and Switzerland. He added that Cuba had risen into the top six list because of a nearly 20% increase in tourism to Cuba, with more than four million visitors in 2016. But, he added, it was still too early to judge the impact of new U.S. regulations, announced in October 2016, that allow U.S. citizens to buy up to 100 cigars or $800 worth of Cuban cigars from any country in the world without having to pay duty, including Cuba.
